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Enterprise architecture (EA) is not a new idea, but it is being fostered and applied in new,


innovative ways within today’s leading organizations. A truly useful EA program must


move beyond technology to encompass business issues, and enhance the relationship


between IT and the business. This chapter covers the positioning of the EA program


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within the organization, and introduces the basic steps the EA team must take to make


the program successful.


The notion of creating an architectural construct for information technology used within


the enterprise was first introduced some 15 years ago. EA was seen as a master plan to


reach an improved future state for IT that spanned the entirety of an organization. Although


this is a noble goal, and still remains the basis for EA efforts, such architectures


often failed to account for the effects of political realities, business expediencies, and


technological change within the average business.


Since the concept of EA was first suggested, IT organizations have grown dramatically


and have taken on increased importance. At the same time, many industries were also in


the midst of rapid, often dramatic changes in the way they did business. Still, the goals of


architecture programs were usually heavily oriented toward technology, rather than


business issues. Most IT architects remained stubbornly wedded to a purely technical


worldview, which muddies the waters with wheel-spinning debates over point products


and narrow standards.


Now, organizations are looking at EA for business reasons. Realizing that change has


become the norm, progressive organizations pursued EA programs in an effort to bring


some order to IT. Today, EA efforts strive for a more complete representation of business,


information, technology, and applications (see Chapter 4).


The swing toward this more holistic view of EA roughly correlates to the onset of more


distributed business models in many organizations. At the same time, a new generation of


technologically sophisticated business managers infiltrated the boardrooms of large companies


worldwide. These IT-savvy executives looked to technology to enable business


strategies with tools such as integrated supply chains, data-based marketing, the virtual


workplace, and e-business applications.


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